Availability and Visibility of the Products of Parle Products

Project Introduction

This project aims to figure out the availability and visibility of the products of Parle. There has been a tremendous growth in the cold-drink industry. The changing lifestyle like going out to parties clubs, increasing number of corporate lifestyle coming up, growing population, rising income levels, spreading concept of nuclear families have all contributed to the rise of this industry. This project has been done at Surat Beverages Ltd.

For complete table of contents of this project please email us.